November 21, 2011 – 6:00 am
As entrepreneurs, we are always seeking ways to leverage our expertise and create additional income streams. Most business owners start blogging in order build credibility, develop an online presence and share valuable content. But what about monetization? Knowing that many bloggers have found interesting and unconventional modes to successfully monetize their blogs, last week I asked –
What is your one best innovative idea that has enabled you to successfully produce direct revenue from your blog?
Once again, our savvy contributors came through with more than 9 ideas to generate revenue through blogging. The challenge is Continue reading →
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November 17, 2011 – 6:00 am
Spotlight on Success Show – Episode 5
Today on my show I had the pleasure of a conversation with Melissa Turner, Founder and CEO of Mainstream Services Medical Billing Inc, on her best strategies for how women can avoid getting trapped beneath a glass ceiling at work.
With over two decades of experience in Corporate America, Melissa understands how tough a work environment it can be for women. But she presents some effective ways for women to move past their circumstances all the way up the ladder to success. In our discussion, I ask Melissa –
- How can a woman truly tell if she has reached the glass ceiling?
- If she hasn’t, what strategies can she use to move forward?
- What can a woman do if she is feeling held back?
- And, why is it so important to build a network around you?
If you would like more information and would like to purchase a copy of Melissa’s book, please visit her website. Enjoy the show! Continue reading →
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November 16, 2011 – 6:00 am
We know that being organized has a huge impact on our productivity, and yet it can be one of the toughest challenges for busy entrepreneurs, who are often pulled in many directions at once. For me, writing every to-do on topic-oriented lists helps keep me on track — though, I have to admit my style is rudimentary. So I called on a guest expert, List Producer herself, Paula Rizzo, to give us her best strategies for getting ahead. After all, do you always want to feel like you are behind the proverbial “8 Ball”? Enjoy!
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Think about the most successful woman you know. Chances are she’s probably very organized. You know the type – folders for every project, Post-It notes lining her desk. I’ve been a compulsive list maker my whole life. Now I’m an Emmy Award winning television producer and I’m positive that my little habit has made me more productive, efficient and focused at work.
Here’s why it works:
- Organized people are born leaders: After a meeting I’m always the first person to draft up a calendar or bullet points about the project we discussed. Other people are happy to let you take the lead (most of the time) when your points are well thought out and systematic. Continue reading →
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November 15, 2011 – 9:30 am
Question: How can husband-wife entrepreneur teams keep the business separate from their family life?
– Arroxane Eber, http://www.Kineteka.com, Lewisville, Texas
Shannon’s Answer: Arroxane, thank you for your question. According to a Wall Street Journal article, about one third of all family operated businesses are jointly run by husband and wife. In a tough economy, more spouses are finding ways to merge their “assets” at work and at home, and are quaintly becoming known as “copreneurs.”
This arrangement is not ideal for everyone. So if it’s something you are considering, you’ve got to weigh the pros and cons, and understand how to ensure success at the office and at home. Keys to success include Continue reading →
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November 14, 2011 – 6:00 am
It doesn’t matter if you have a locally based business or you run a virtual enterprise — there is a lot of competition out there. You have a finite amount of time to catch the attention of your prospects through your marketing efforts, so your message better stand up and dance.
Entrepreneurs are learning that standing out in a crowd requires some outside the box thinking and implementation. Wanting to hear some creative ideas from those who are not only drawing attention, but are increasing their sales, last week I asked –
As a savvy entrepreneur, what is your BEST creative strategy for capturing the attention of your prospects above and beyond your competition that has been SUCCESSFULLY converting them to paying clients?
What you will discover are more than 35 really innovative, attention-getting, and prospect converting ideas you can customize to fit your business model. Whether you are thinking about leveraging social media, creating videos, jumping on the give-away bandwagon, growing a mustache, and more, this group of experts pulled out the stops. Enjoy! Continue reading →
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November 10, 2011 – 6:00 am
Spotlight on Success Show – Episode 4
Today on my show I had the pleasure of welcoming Bonnie Buol Ruszczyk, President and Founder of BBR Marketing, and discussing her tips for selecting and making the most of a narrow niche.
Having launched her business during the peak of the recession in 2009, Bonnie learned first hand the importance and benefit to carving out a defined path, and becoming the go-to expert for a specific portion of the population. In our discussion, I ask Bonnie –
- Why is selecting a narrow niche so important, especially in an economic downturn?
- How do you recommend women overcome their concerns about getting too specific?
- What are your best tips for selecting a viable niche?
- And, how does having a narrow focus help to grow a business?
If you would like more information on how Bonnie works with her clients, be sure to check out the case studies on her website. Enjoy the show! Continue reading →
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November 9, 2011 – 9:15 am
Performance Tip of the Week
…What a person plants, (s)he will harvest. The person who plants selfishness, ignoring the needs of others – ignoring God! – harvests a crop of weeds. All (s)he’ll have to show for his/(her) life is weeds!… Galatians 6:7-8
As we approach the Thanksgiving holiday, I am reminded of the harvest. This verse applies directly to business and life on so many levels no matter your religious views. The bottom line is what you plant is what you will reap. There’s no getting around that.
You can’t expect to create a profitable business if you aren’t putting your best effort into it day by day. Quality breeds quality, and attracts quality in the form of ideal clients. As you’ve been reflecting on the legacy of business giant, Steve Jobs, who knew how to plant great seeds, and how to create a legacy in your niche, you have to ask yourself — “What am I doing today that will produce a bumper harvest in my business tomorrow?” Continue reading →
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As entrepreneurs, we are always seeking ways to leverage our expertise and create additional income streams. Most business owners start blogging in order build credibility, develop an online presence and share valuable content. But what about monetization? Knowing that many bloggers have found interesting and unconventional modes to successfully monetize their blogs, last week I asked –
Strategies and Tactics for Women by Dr. Shannon Reece 